The Working Genius with Patrick Lencioni

Challenge

Launch Patrick’s second show in a way that clearly differentiates it from his first—while matching or exceeding its success.

What we did

We created a consistent production strategy, added video and social distribution, and improved the show’s packaging.

Results

Following the success of At The Table, Story On worked with The Table Group to launch The Working Genius podcast. By creating a consistent production strategy, adding video and social media content, and improving packaging of the show, The Working Genius grew into one of the top-rated business podcasts in the US.

Client

Full name

Date

March 2023

Role

Role name

The Working Genius with Patrick Lencioni

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YouTube
Spotify
Apple
YouTube
Spotify
Apple

Challenge

Launch Patrick’s second show in a way that clearly differentiates it from his first—while matching or exceeding its success.

What we did

We created a consistent production strategy, added video and social distribution, and improved the show’s packaging.

Results

Launch Patrick’s second show in a way that clearly differentiates it from his first—while matching or exceeding its success.

30%

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30%

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30%

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The Working Genius with Patrick Lencioni

The Working Genius Podcast has helped The Working Genius Assessment be taken by 1M+ by leveraging quality video content, strategic advertising campaigns, and hyper-niche content leading to word of mouth exposure.

YouTube
Spotify
Apple

Challenge

Launch Patrick’s second show in a way that clearly differentiates it from his first—while matching or exceeding its success.

What we did

We created a consistent production strategy, added video and social distribution, and improved the show’s packaging.

How we helped

Following the success of At The Table, Story On worked with The Table Group to launch The Working Genius podcast. By creating a consistent production strategy, adding video and social media content, and improving packaging of the show, The Working Genius grew into one of the top-rated business podcasts in the US.

The story continues.

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