Stories
focused

what
matters

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OUR MISSION

Story On began with a belief that authentic storytelling grows businesses. 

It began when our founder, Seth Silvers, grew frustrated with what marketing had become — and inspired by what it could be.

After several years of working on a variety of marketing projects, Seth and the team stumbled into podcasting and realized…this is the content they had been looking for. 

From that time on, Seth and the Story On team understood that podcasting was the best content tool for authentic marketing. 

Story On began working exclusively with businesses wanting to launch and grow podcasts that supported their businesses and since then have worked on many of the top podcasts in the world for businesses and brands. 

Brands we love don’t shout about their products, they tell stories. 
Story On exists to fuel authentic growth through podcasting. 

OUR VALUES

What guides us

Our values shape how we hire, who we work with, and how we build and measure podcasts for our clients.

Audience Matters

Content we create is built to serve a real audience with real problems. If the content doesn’t create genuine value for the audience, it doesn’t belong.

Growth Is Good

We believe healthy growth is always good and that it matters how you grow. Growth is always a good thing — but how you grow matters. Whether across plays, retention, audience, or revenue, we always strive to help our clients grow.

Sustainable Excellence

We do the best we can with what we have in a way that lasts. That means systems, processes, and production quality that support consistent growth over time.

Raise The Tide

When great podcasts grow, the entire ecosystem benefits. We believe in elevating creators, guests, partners, and the industry as a whole — not competing in isolation.

THE TEAM

Meet Your Podcast Team

Story On is a lean team of strategists, producers, editors, and designers who specialize in building content engines that deliver you results.

Seth Silvers
CEO & Lead Strategist
Jacey Runnels
Project Manager
The Real Brian
Podcast Producer
Dawn-Michelle Lewis
Podcast Producer
Christelle Ayew-ew
Operations Manager
Didi Knieling
Podcast Editor
Jeremy Atwood
Podcast Editor
John Cornelio
Podcast Editor
Lee Black
Copywriter
Tomm Arias
Production Assistant
Erik Ebsan
Audio Engineer
Ali Khazanbeik
Design Specialist
Hannah Mullen
Podcast Producer
Raymar Rodríguez
Podcast Editor

By the numbers

Over ten years and thousands of episodes, we’ve become the best at understanding how podcasts truly drive business outcomes. Not through hype, but through focused audiences, repeatable systems, and long-term thinking.

2015

Founded in

3,500+

Episodes

22M+

Downloads in 2025

0%

Evidence we see for podcasting being “oversaturated”

Shows we’ve built

A closer look at how strategy, production, and distribution come together to turn podcasts into long-term growth assets.

The Game with Alex Hormozi
After experiencing a plateau, this top-10 business podcast was re-optimized through a deep content audit, strategic repurposing, and attribution analysis to unlock renewed growth and measurable business impact. 
Build with Leila Hormozi
One of the top 50 business podcasts in the country, repositioned through strategic video content alongside audio-first content to grow by 300% over 18 months.
Positioning with April Dunford
A strategy-led podcast built to reinforce April Dunford’s authority in product positioning and turn her voice into a consistent driver of trust, visibility, and inbound demand.
We’re Doing Great with Pok Pok
Created for imperfect parents, this podcast blends thoughtful strategy and strong production to create meaningful brand connection from day one.
All Things Parking
Designed for a highly specific industry, this podcast educates and entertains leaders in parking and transportation while consistently ranking at the top of its category.
The Working Genius with Patrick Lencioni
The Working Genius Podcast has helped The Working Genius Assessment be taken by 1M+ by leveraging quality video content, strategic advertising campaigns, and hyper-niche content leading to word of mouth exposure.