Our team at Story On become ecstatic hearing about companies who are committed at their core to helping others, and doing that through quality work. We can’t help but love businesses that are motivated to make the world a better place.
The fast-paced story of It Works! is marked by a conviction to help people live healthy lives.
It Works! has continued to move up on the Inc. 5000 “Fastest Growing Companies” list and is showing no sign of slowing down. Beyond the success of their products and their passion for generosity, It Works! is transforming people’s lives.
Amy Stumpf, a It Works! distributor in Northern Colorado, told us, “It Works! has changed my life in every way, shape, and form. I never had an exact picture of what I wanted to do with my life. I knew I wanted to help people and speak into their lives. I always desired to make an impact. This company has given me the platform to pursue my dreams, create financial freedom, and share the love of Jesus to more people then I would have ever have come in contact with.”
I wish this story was heard more often. I wish the story of a company empowering their workers and their dreams was the norm in our culture. Unfortunately, it is too easy for businesses to be focused on the bottom line and the top executives rather than the employees showing up daily to work hard. From what we have seen, It Works! cares about making the dreams of their distributors a reality.
In 1995, Mark and Cindy Pentecost were struggling financially and felt the tension of living a life that wasn’t what they had dreamed of. They began committing a few hours a week towards building a side business to bring in an additional income. Soon, they were making more money from their side business than Mark’s job as a school teacher.
This season sparked a passion in Mark and Cindy to help others reach their dreams in the same way they had. Over the next few years, they kept their eyes open for products with the potential to build their inspirational business around.
In 2001, Mark met a doctor who seemed to have a product with the potential they were looking for. Immediately, the Pentecosts were drawn to Dr. Luis and his passion for research and development in the skin care, nutritional, pharmaceutical, and biotechnology industries. Dr. Luis began learning natural remedies from his grandmother in Mexico at a young age and eventually became the CEO of a top pharmaceutical company. He had the track record they were looking for and the passion for authenticity to match their passion.
Dr. Luis introduced Mark and Cindy to what would turn into the Ultimate Body Wrap Applicator. The infamous “Crazy Wrap Thing” (just Google it) is a body wrap with a patented process to shrink fat cells. This product, along with their others, has helped thousands of people as they pursue healthy lifestyles.
Over the last 14 years, It Works! has been committed to finding natural remedies to fight the physical problems many people face. Amy shared with us that some of the main things holding people back from their dreams are financial and health problems. By working with It Works, Amy (also a Certified Health Coach) has been able to help people earn more money each month as they help others live healthy, natural lives.
It Works! is not simply trying to find products to make money from, but they find products that will combat the major pain points they have dealt with. They struggled to see physical results when working hard to get fit, then they created the Ultimate Body Wrap Applicator to help supplement results. They were confused and overwhelmed as they tried to pick the right vitamins in a vitamin store, so they created the Greens to be a full supplement for healthy living. They were frustrated with how often people dealt with simple things such as sickness, fatigue, and lack of focus, so they created their essential oils package.
At the end of the day, It Works! is a company committed to helping people, and helping people help others. The It Works! story is spreading quickly and the core values driving the company are completely focused around supporting people as they live the life they have always wanted.
Amy used to be working 50-60 hours a week, babysitting when she could, and she was frustrated. It was hard for Amy to be putting in so many hours at a desk, wondering if her dreams had been lost.
Now, Amy is making more than she ever has, working less, and getting to help people navigate their personal dreams and health goals each day. It Works! is not one of the fastest growing companies in America because of their products, but because of their values.
What are other companies you know of who are built around similar values?